WordPress Developer — Custom Themes, Plugins & WooCommerce

I have spent several years building and maintaining WordPress projects for commercial clients, and over that time I have learned that a good site is far more than a pretty template. It has to load quickly, survive real traffic, resist attacks, and stay easy to edit for the people who use it every day. That is the standard I hold my own work to. I develop custom themes from scratch and adapt existing ones, and I am equally comfortable inside the block editor with Gutenberg or building rich layouts in Elementor, so I can match whatever workflow your team already knows.

My approach starts with understanding what the site actually needs to do, not with piling on plugins. When I write a custom plugin I keep the code clean, documented, and safe to update, because I have inherited too many projects where a quick hack turned into a long-term liability. For online stores I customize WooCommerce carefully — checkout flows, product logic, shipping and payment tweaks — always with an eye on conversion and on the admin experience behind the scenes. I treat performance and security as part of the build rather than an afterthought.

Whether you are launching something new, rescuing a site that has grown slow and fragile, or migrating to a new host or domain without losing rankings, I can take the technical work off your hands and explain every step in plain language. I communicate clearly, hit deadlines, and leave you with a site you can actually maintain.

What I offer:
— Custom WordPress theme development and child themes
— Plugin development and safe customization
— Gutenberg block editor and Elementor builds
— WooCommerce setup and deep customization
— Performance and page-speed optimization
— Security hardening and malware cleanup
— Site migrations between hosts and domains