About the service
I will connect your advertising, your site and your calls into one picture so you finally know which channel brings paying customers and which only burns budget. I set up end-to-end analytics from the first click to the closed deal: every visit is tagged with its source, every form and call is captured as a lead, and every lead can be traced back to the campaign that produced it. The goal is not a wall of numbers but an answer to a simple question — where does the money come from.
Call tracking is a big part of this. I assign tracking numbers so that a phone call is linked to the exact ad and keyword that triggered it, then join those calls with online conversions in one dataset. On top of that I configure goals for the actions that matter to you — a submitted form, a booked call, a completed checkout — and make sure they fire correctly and are not double counted, which is the most common reason reports lie.
You receive a report built around cost per lead and cost per sale, broken down by channel and campaign, with a short written explanation of what to scale and what to cut. I document every counter I create so your team can maintain it later, and I stay available to answer questions after handover. Give me access to your ad accounts and site, and within the agreed term you will have a working, honest funnel you can trust.
Call tracking is a big part of this. I assign tracking numbers so that a phone call is linked to the exact ad and keyword that triggered it, then join those calls with online conversions in one dataset. On top of that I configure goals for the actions that matter to you — a submitted form, a booked call, a completed checkout — and make sure they fire correctly and are not double counted, which is the most common reason reports lie.
You receive a report built around cost per lead and cost per sale, broken down by channel and campaign, with a short written explanation of what to scale and what to cut. I document every counter I create so your team can maintain it later, and I stay available to answer questions after handover. Give me access to your ad accounts and site, and within the agreed term you will have a working, honest funnel you can trust.