About the service
I run Google Ads campaigns from start to finish and treat your budget as carefully as my own. Work begins long before launching the first ad: I study your market, understand exactly how your customers search, and build tight keyword groups with the right match types and negative keywords that cut out empty clicks. Then I write ads for user intent, structure Search, Display, and Shopping campaigns around clear goals, and set bids based on the actual value of conversion to your business, not just raw traffic.
After launch, the real work starts. I set up proper conversion tracking so I can see exactly which keywords, ads, and audiences deliver results, then optimize constantly: adjust bids, pause underperformers, test new creatives, refine audiences, and reallocate budget to what converts. In Shopping I keep the product feed clean and competitive, and in Display I build audiences that hit the mark and don't burn money. Weekly or monthly you get reports in plain language — spend, conversion cost, what and why I changed things — so there's never a question about where money went.
Whether you're launching your first campaign or rescuing an account that's been bleeding red for months, I work methodically, lean on data, and stay in touch every step. The goal is simple: lower customer acquisition cost, grow profitable conversions, and give you back an account you can trust.
— Search campaign setup, keyword and negative keyword research
— Compelling ad copy and continuous A/B testing
— Display and remarketing audiences, creative planning
— Google Shopping feed optimization and structure
— Smart and manual bidding strategies tied to conversion value
— Conversion tracking, GA4 and Google Tag Manager setup
— Continuous optimization and clear weekly or monthly reporting
After launch, the real work starts. I set up proper conversion tracking so I can see exactly which keywords, ads, and audiences deliver results, then optimize constantly: adjust bids, pause underperformers, test new creatives, refine audiences, and reallocate budget to what converts. In Shopping I keep the product feed clean and competitive, and in Display I build audiences that hit the mark and don't burn money. Weekly or monthly you get reports in plain language — spend, conversion cost, what and why I changed things — so there's never a question about where money went.
Whether you're launching your first campaign or rescuing an account that's been bleeding red for months, I work methodically, lean on data, and stay in touch every step. The goal is simple: lower customer acquisition cost, grow profitable conversions, and give you back an account you can trust.
— Search campaign setup, keyword and negative keyword research
— Compelling ad copy and continuous A/B testing
— Display and remarketing audiences, creative planning
— Google Shopping feed optimization and structure
— Smart and manual bidding strategies tied to conversion value
— Conversion tracking, GA4 and Google Tag Manager setup
— Continuous optimization and clear weekly or monthly reporting
