Freelance › Freelancers services › Advertising and marketing › Amazon PPC Specialist - Sponsored Ads & ACoS Optimization
Amazon PPC Specialist - Sponsored Ads & ACoS Optimization
Service description
I am an Amazon PPC specialist and I help sellers and brands turn advertising spend into predictable, profitable sales inside Seller Central and the Amazon Ads console. My focus is Sponsored Products, Sponsored Brands and Sponsored Display: I build the account structure from scratch or rescue campaigns that are burning budget with no return. Before I touch a single bid I audit your listings, review search-term reports and map out where your ACoS is leaking, because paid traffic only pays off when the product page is ready to convert.
Day to day I run deep keyword research, separate exact, phrase and broad match into clean campaign structures, and use manual and auto campaigns together so that auto discovery keeps feeding new profitable keywords into your manual targets. I optimize bids against your target ACoS, harvest converting search terms, add negative keywords to stop wasted spend, and adjust placement and bid modifiers so the budget flows to the positions that actually sell. For brands I set up Sponsored Brands headline and video ads and Sponsored Display for remarketing and competitor targeting to defend your listings and win share of the shelf.
You get transparent weekly reporting with the metrics that matter - ACoS, TACoS, impressions, click-through and conversion rate - plus clear notes on what changed and why. I treat your ad budget like my own money and always tie campaign decisions back to profit, not just vanity clicks. Whether you are launching a new ASIN, scaling a winner or cleaning up an inherited account, I bring a structured, data-driven approach.
— Sponsored Products, Sponsored Brands and Sponsored Display setup
— Keyword research, match-type structuring and negative keyword management
— ACoS and TACoS optimization against your profit targets
— Search-term harvesting, bid and placement adjustments
— Product launch and ranking campaigns for new ASINs
— Weekly performance reports and account audits
Day to day I run deep keyword research, separate exact, phrase and broad match into clean campaign structures, and use manual and auto campaigns together so that auto discovery keeps feeding new profitable keywords into your manual targets. I optimize bids against your target ACoS, harvest converting search terms, add negative keywords to stop wasted spend, and adjust placement and bid modifiers so the budget flows to the positions that actually sell. For brands I set up Sponsored Brands headline and video ads and Sponsored Display for remarketing and competitor targeting to defend your listings and win share of the shelf.
You get transparent weekly reporting with the metrics that matter - ACoS, TACoS, impressions, click-through and conversion rate - plus clear notes on what changed and why. I treat your ad budget like my own money and always tie campaign decisions back to profit, not just vanity clicks. Whether you are launching a new ASIN, scaling a winner or cleaning up an inherited account, I bring a structured, data-driven approach.
— Sponsored Products, Sponsored Brands and Sponsored Display setup
— Keyword research, match-type structuring and negative keyword management
— ACoS and TACoS optimization against your profit targets
— Search-term harvesting, bid and placement adjustments
— Product launch and ranking campaigns for new ASINs
— Weekly performance reports and account audits
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