Project description
The job has three parts that need to work as one system. First, banners for the main categories sharing one color palette, one typography choice, and one way of presenting offers, so a buyer scrolling the catalog sees a single brand, not a patchwork of ads. Second, a product card template — background, image cropping, price and badge placement — reusable across dozens of listings without redesigning each one from scratch. Third, descriptions that read naturally for a human but are structured around the keywords buyers actually search for, without obvious stuffing.
We can share brand colors, our logo, and a few reference storefronts we like, but we're open to suggestions on organizing categories or presenting offers. Deliverables should be ready to upload straight into the marketplace account, in the formats and sizes the platform requires.
What matters most to us:
— a visual style consistent across every banner and card
— descriptions written for people first, search second
— source files handed over for future edits