About the service
I develop a gift selection widget "turnkey" — a tool that integrates into product cards or a separate page of an online store and turns the agonizing choice of a gift into a short, pleasant dialogue with the buyer. Over several years of work with freelance e-commerce projects, I've seen visitors leave the site precisely at the stage of "don't know what to choose" — and a quiz solves this problem directly, reducing bounce rates and increasing average order value.
The logic is simple: first I work with the client to think through the survey scenario — who the gift is for, the occasion, approximate budget, category preferences. Then I implement the widget itself: an adaptive interface with smooth transitions between steps, an algorithm for selecting products based on answers (by tags, price and store catalog categories), a results block as product cards and a "share result" button on social media — this is a separate channel of free traffic for the store.
What's included in development:
— logic of questions and weights for the selection algorithm;
— layout and animation of the quiz for mobile and desktop screens;
— integration with store catalog and filters;
— "share result" button with card preview;
— basic analytics of completions and drop-off points.
I work on popular CMS and custom engines, ready to adapt the widget to the store's existing design.
The logic is simple: first I work with the client to think through the survey scenario — who the gift is for, the occasion, approximate budget, category preferences. Then I implement the widget itself: an adaptive interface with smooth transitions between steps, an algorithm for selecting products based on answers (by tags, price and store catalog categories), a results block as product cards and a "share result" button on social media — this is a separate channel of free traffic for the store.
What's included in development:
— logic of questions and weights for the selection algorithm;
— layout and animation of the quiz for mobile and desktop screens;
— integration with store catalog and filters;
— "share result" button with card preview;
— basic analytics of completions and drop-off points.
I work on popular CMS and custom engines, ready to adapt the widget to the store's existing design.