Contextual advertising needs to be set up

For a website (interior design) you need to set up an effective advertising company. Region: Krasnodar.
The subject is competitive, so the task is to find the right words, write advertisements, and not drain the entire budget.

Not interested in working with agencies, intermediaries, etc. Proposals are accepted only from performers who are deeply immersed in this topic.

What needs to be done:
1. Make a list of keyboards in context
2. Create sales ads for all keys
3. Completely configure yandex.direct and google.adwords advertising campaigns
4. Set up analytics to analyze the effectiveness of each visitor
5. Set up analytics in general for traffic, for all keywords and ads that give a high ROI, and which simply drain the advertising budget and visits from which give a negative ROI
6. Make a list of additional sites where the above company can receive customers.

With successful cooperation, we offer to work on a permanent basis.

I'm waiting for a potential contractor:
1. Cost of work
2. Time limit for implementation
3. Work plan (what will be done, with quantitative indicators)
4. What a strategy. The more detailed the description, the more chances I will choose you.
4. Why should I choose you?

Having a case for this niche will be a huge advantage.