Advertising specialist required

A large training center requires an advertising specialist.

Candidate Requirements: Experience in advertising for at least a year.



The goal of the work is to increase quality traffic, find the most suitable sources of traffic in social networks, reduce the cost of attracting one target visitor to the site.


Responsibilities:


• Conducting preparatory research of the target audience, competitors;


• Audit of the effectiveness of the landing page of the project;


Selection of active and effective advertising platforms in several social networks with the greatest concentration of the target audience for the project (Vkontakte, Facebook, Odnoklassniki, Instagram, Periscope);


Preparation and setting of several advertisements to test and select the most effective advertisement;


• Ability to work with static data of Yandex.Metrica, Google Analytics, internal statistics of social networks Vkontakte, Facebook and Odnoklassniki;


• Advertising in newsletters, contextual advertising, promotion using CPA systems;


• Calculation of the cost of the lead, transition, evaluation of the effectiveness of the advertising campaign;


• Negotiating with site administrators, support service and moderators of advertising services;



Personal qualities: literacy, analytical mindset, mobility, responsibility, hard work!


The schedule is free, the remuneration is discussed at the interview.