Денис
Marketing
Title: Development of a pricing system
Section: Advertising / Marketing / SEO, Consulting / Business plans
Section: Advertising / Marketing / SEO, Consulting / Business plans
Work description:
Goal: to have an effective and well-grounded methodology for setting markups to form a pricing system at the enterprise.
Pricing is one of the most important components of the marketing activity of any enterprise. The commercial results of a company depend on how competently and thoughtfully its pricing is built, and consequently, how well thought out the company's pricing policy is.
The work prepared markup values for a particular furniture category, taking into account wholesale prices, costs, desired profitability, and also in comparison with competitors' prices.
Goal: to have an effective and well-grounded methodology for setting markups to form a pricing system at the enterprise.
Pricing is one of the most important components of the marketing activity of any enterprise. The commercial results of a company depend on how competently and thoughtfully its pricing is built, and consequently, how well thought out the company's pricing policy is.
The work prepared markup values for a particular furniture category, taking into account wholesale prices, costs, desired profitability, and also in comparison with competitors' prices.
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